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BingoPlus holds first major brand event outside Metro Manila in Cebu

BingoPlus held its BingoPlus Day Cebu Carnival on July 26 and 27, 2024, its first major brand event outside Metro Manila, and named Kim Chiu as its newest endorser.

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Home › News › BingoPlus holds first major brand event outside Metro Manila in Cebu

BingoPlus held the BingoPlus Day Cebu Carnival on July 26 and July 27, 2024, the company's first major brand event outside Metro Manila, according to SunStar Cebu1. The two-day event also served to announce Kim Chiu as the brand's newest endorser and to hand over a P10 million donation from the BingoPlus Foundation for people affected by Typhoon Carina1.

The second day began at Gaisano Island Mall in Lapu-Lapu City, with internet personalities including Perlas and Zeke Abellana taking part, before the main event moved to the Skyhall at SM Seaside1. Performers included the P-pop group Yes, My Love, boy band VXON, Jason Dy, Yeng Constantino, Zephanie and girl group G22, with Miss Universe Philippines 2024 Chelsea Manalo among the guests1.

During the program, Chiu acted as caller for the Golden Ticket segment, randomly selecting numbers from 1 to 321. The published prize tiers were:

MatchPrize per winning ticket
Six-number matchP10 million
Five-number matchUp to P1 million
Four-number matchUp to P10,000
Three-number matchUp to P200

The event was run with Digiplus Interactive Corp., BingoPlus Foundation, BingoPlus Poker, GameZone, Tongits+, Arena Plus and Perya Game1. Chiu, described as Cebu's own, said she was honored to be chosen as the brand's newest ambassador and was elated to be back home1.

"As an entertainer, I'm very honored to be part of the BingoPlus story and spread, of course, fun entertainment to make people happy"
Kim Chiu, SunStar Cebu1

What it means for players

The carnival was a marketing event rather than a change to how BingoPlus products work. The Golden Ticket prize tiers listed above applied to that event's draw, not to regular play, and no change to ongoing game rules, payouts or account terms is reported1. For players in the Philippines, the practical detail is the brand's reach: BingoPlus presented the Cebu event as its first major brand activation outside Metro Manila, alongside partner platforms including BingoPlus Poker, GameZone, Tongits+, Arena Plus and Perya Game1. Anyone gambling in the Philippines, whether resident or visiting, deals with the country's regulated market; see our guide to gambling in the Philippines and our list of online operators that accept players in Asia for how licensed and offshore sites differ.

What happens next

No further dates, venues or follow-up events are reported1. The source does not say whether the Golden Ticket campaign or the Cebu carnival format will be repeated elsewhere.

Sources1 sources
  1. BingoPlus celebrates in Cebu with Cebu Carnival, welcomes Kim Chiu as its newest endorser, sunstar.com.ph